Audiences

H24 - 07H – Signs - Diane kruger © Les Batelières Productions

Growth in the new languages

0M
video views per month, third party platforms included

+0%
in phase 6

Average monthly video views in the new languages on the ARTE player and third party platforms

Videos views third party platforms

Videos views on ARTE player

Access to the European catalogue by device

21% Smart TV

66% web

13% APP

Breakdown of the new languages on the ARTE player

Characteristics of ARTE’s European audience

0/10
is the growing satisfaction on the overall ARTE experience

0%
of the users of ARTE Europe live outside their country of origin

+0%
uses weekly regular viewing of subtitled ARTE programs

ARTE is perceived as a European cultural medium by the users.

Diverse audience preferences

ARTE’s European audience is interested in a wide range of topics as the top 3 of new subtitled content shows

TOP 3
ARTE.tv/en
- 1. Big Wave Surfing in Portugal – Politics & Society
- 2. Refugee Crisis in the Canary Islands – Politics & Society
- 3. Malta: A Concrete Paradise – Politics & Society
TOP 3
ARTE.tv/es
- 1. Liberated! – Hide the Blood! – Culture
- 2. Hysterectomies in India – Politics & Society
- 3. Afghanistan: The Land of the Taliban – Politics & Society
TOP 3
ARTE.tv/pl
- 1. Afghanistan: Babies as Targets – Politics & Society
- 2. Liberated! – Hide the Blood! – Culture
- 3. Liberated! – From behind – Culture
TOP 3
ARTE.tv/it
- 1. Hysterectomies in India – Politics & Society
- 2. Refugee Crisis in the Canary Islands – Politics & Society
- 3. Luisa Casati, the Ruined Marchioness – History
TOP 3 YouTube
ARTE.tv Documentary
- 1. Bangladesh: The Prostitutes of Daulatdia – Politics & Society
- 2. Pakistan: Karachi’s Forgotten ‘Mad Women’ – Politics & Society
- 3. Belarus to Poland: The Migrant Tragedy – Politics & Society
TOP 3 YouTube
ARTE.tv Documentales
- 1. Bangladesh: The Prostitutes of Daulatdia – Politics & Society
- 2. Mexico: The Lost Children – Politics & Society
- 3. Hysterectomies in India – Politics & Society

Consolidation in the target countries

0M
video views per month in 2021 worldwide excluding France and Germany, third party platforms included

0%
of ARTE.tv’s total video views

Consolidation in the target countries

ARTE.tv/en
ARTE’s pan-European and international catalogue of programmes: 11% of its audience is based in the UK, 18% in Germany, 12% in France, 4% in the Netherlands, 3% in Romania. Some video views also came from Scandinavia (5%) and the United States (5%).
ARTE.tv/es
was mainly viewed in Spain (78%), but it also found an audience in Spanish-speaking countries and communities in the Americas.
ARTE.tv/pl
had its main audience in Poland, where it recorded over 90% of views. The rest was divided between Polish diaspora countries, such as Germany, the US, the UK and France.
ARTE.tv/it
the main audience was in Italy (around 89%), the rest of the video views was divided between European countries with a strong Italian-speaking minority: France, Germany and Switzerland.

Growth in the target countries